The de LaB Manifesto (in rhyme)


I’m still buzzing from the amazing response to last weekend’s City Listening II (and the success of the Dwell on Design conference, and the fun of emceeing the LABC’s Los Angeles Architectural Awards…I’m telling you, it was quite a week!). We’ll have a full recap of the evening, including photos, very soon, until then, you can read this review by Mike Neal at Architizer.

But before all that, I just wanted to show you this beautiful photo by Monica Orozco, which was taken at the very end of the night, and take a quick moment to thank my two lovely co-hosts—or as you can see from this photo, maybe three lovely co-hosts—Marissa Gluck and Haily Zaki. These ladies are two of the smartest, hardest-working, most creative forces of nature in this city. Over the last two years they have organized and strategized and materialized dozens of events with huge smiles on their faces and strong cocktails in their hands (except, you know, when Haily got knocked up). And in the process, they’ve also become two of my dearest friends. I can’t wait to see what the future will bring! And on that note, here’s what I read at the event to open it up:  Our de LaB manifesto, in rhyme, of course.

The de LaB Manifesto

We were tired of PowerPoints and panels and pretense
Sick of working the room at lame-ass design events
Tired of the stodginess that came with such happenings
We wanted to know what our neighbors were making

La Brea was picked as an arbitrary line,
But we knew wherever we drew it someone would mind
We welcome the Westsiders, they’re not ostracized
As long as they don’t lie about not crossing the 405

What began as a drinking club quickly turned civic
Our visions for the city became more optimistic
Don’t get me wrong, we still like the drinking
Alcohol is liquid innovation to fuel design thinking

de Lab gets people out of cars and into their city
Introduces neighbors and promotes collaborativity
I know that’s not a word, I invented it myself
de LaB is DIY: We do it ourselves

For design in LA we will walk and ride bikes
We take buses and trains and take LA River hikes
We’re a committed gang of creators who can make a difference
We’re raising a new generation of Los Angeles urbanists

Your support has been amazing for the events we’ve had before
There’s a whole LA out there we haven’t begun to explore
All we need is your support…
…actually, no, we really need your money

By drawing a line through the city, divided
We ended up making it feel more united
We love LA so much it makes us feel giddy
Now sit back, have a drink (that part is important!) and listen to your city

Thanks to everyone for coming and for supporting de LaB!

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